It’s April 1st, that special time of the year where automotive brands get to show off how witty, in-touch and totally-relatable they are (spoiler alert: most aren’t.) We’ve seen some fantastic pranks in the past, so this year’s pranksters have a reputation to live up to. Regardless, we’re here to bring you the good, the bad and the ugly in April Fools’ Pranks 2015.
Exchange your current car for a new BMW —really.
Tianna Marsh of New Zealand responded to an advertisement in the New Zealand Herald newspaper that promised a BMW 1 Series to the first person who responds, in exchange for their current car. It seemed too good to be true, so most people passed over the ad entirely. Jokes on them, as Ms. Marsh walked away with a brand-spanking-new 1 Series, just as promised.
Pep Boys sells scented motor oil
Ancient automotive supply store Pep Boys promoted “Scented Oil Changes” for April Fools’ Day. Pep Boys claims the petroleum-based aroma from the oil eventually creeps into your car’s cabin through the air vents. We actually saw this one slide into our newsfeed as early as March 30th, so we’re crying foul. Sure, scented oil is great, but is it gluten-free? That’s the real question.
Uber is apparently testing a new service called “UberBoat” in Bangkok, where riders can hail a boat in times when the roads are flooded. Here are Uber’s directions:
How to ride:
- Download the Uber app
- Enter promo code HELPIDONTLIVEONAHILL (new and existing users – valid on April 1st, 2015 only!)
- Request UberBOAT
- Arrive in style
Now this is a service we’d actually like to see come to New York City. Can you imagine never having to deal with bridge & tunnel traffic again? Although, I wonder what the New York Water Taxi company would have to say about that…
Honda HR-V Selfie Edition
Honda came through with one of the higher-quality April Fools pranks of 2015 by introducing the HR-V Selfie Edition. Perhaps they’re a year late with this one (2014 was the official year of the selfie) but we can let it slide. Honda says the HR-V Selfie Edition can snap the perfect selfie from any one of its 10 selfie cameras, as long as the car is in park. Isn’t it funny that we need to include safety warnings, even for fake technology?
Oh, we didn’t miss the self-driving car reference, either.
Here’s an interesting April Fools’ prank: BMW UK says they’ve collaborated with Rugby players to develop a line of mouth guards. The “lightweight and durable” rubber used to make the mouth guards comes from BMW’s door seals, and “advanced ventilation” is provided to the wearer via BMW’s iconic kidney grille design. You can watch the accompanying video here.
Ever thought the Fiat 500 was just too big and had too many wheels? Probably not, so this shouldn’t be a disappointment. This morning Fiat introduced the FIAT 499 on twitter, which sports a 3-wheel set up, just like the Reliant Robin. Unlike the Reliant Motor Company, Fiat knows building a 3-wheeled car is foolish.
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Written by Tristan Cathers