You found the used car or truck you want on Mojo Motors. Now what? What most people don’t know is that a car may appear as being available online, but that an online inventory can take 24 hours to update. The vehicle that looks like it’s available today, may have actually been sold yesterday. Spare yourself the heartbreak and wasted time by calling the dealership.
I’ve heard some horror stories of people driving hours to a dealership for the car of their dreams only to find out it isn’t available. I don’t want you to make the same mistake because it leaves shoppers angry and bitter while buying a used car or truck. All of this can be avoided by knowing these three things before calling a dealer. [keep reading]
Ryan Gosling is no stranger to picking movies where he plays mysterious stuntmen, ahem, Drive. In The Place Beyond the Pines, Gosling is Luke Glanton, a motorcycle stunt driver for a traveling fair. Before going to the next town, Glanton finds out he fathered a child the year before when he was spending time with a young waitress named Romina played by Eva Mendes. The film follows Glanton and the people around him in the days and decades after he quits the fair to stay near Romina and his baby Jason.
While riding his dirt bike in the woods, Glanton is lucky enough to meet Ben Mendelsohn’s character named Robin who offers Glanton a job at his isolated repair shop. Glanton accepts, knowing he needs to support his family. After his wages as a mechanic aren’t enough, Robin half-jokingly suggests they should rob banks. Robin then admits to a couple heists in the past. That’s all Glanton needs to hear.
After a few successful robberies, Robin wants to hide out but Glanton insists on hitting more banks. When Robin refuses and even ruins Glanton’s motorcycle to prevent him from continuing his robbing spree, Glanton threatens Robin with a gun. Without a partner, Glanton’s ability to rob banks is limited and during his last robbery, a young police officer named Avery Cross played by Bradley Cooper guns down the perp. [keep reading]
Thanks for your interest in Mojo Motors! We’re the best way for shoppers to find a great used car and the best way for dealers to market their preowned inventory. Take a look below for our most frequently asked questions.
Mojo Motors is the only car shopping website where people ‘Follow’ cars to get alerts when dealers drop prices, sell cars or add new vehicles to their inventory. Mojo Motors is also the only car shopping website designed with the same responsive technology used by Starbucks, The Boston Globe and Mashable.
You know how you ‘Follow’ people on Twitter for news and updates? Shoppers ‘Follow’ cars on Mojo Motors for alerts when you drop prices, sell cars or add new vehicles to your inventory.
What is responsive design?
Responsive design means the Mojo Motors website will automatically fit to your screen size whether you’re shopping on a desktop, tablet or mobile. With 100 million tablet sales expected this year and nearly 40% of car shoppers using mobile to shop on Mojo Motors, responsive design makes the experience seamless so shoppers don’t have to download any apps. You can read why responsive design is the future of web here.
What makes Mojo Motors alerts so great?
Car shoppers actually read and click Mojo Motors remarketing emails. Our alerts emails have click rates ranging from 9% to 30%. Here are a few of the different remarketing emails we send to members:
Price drops on cars they’re ‘Following’
Car they viewed is sold with similar cars still available
New cars that match their search has been added
We also have highly targeted emails specific to your store’s inventory that are sent when shoppers indicate high value activities like viewing the Carfax report, clicking map directions or printing a Mojo Motors discount voucher. To get a better idea of how we email car shoppers and keep them engaged with your store, sign up for your own Mojo Motors account and start ‘Following’ cars.
Why are there no ads?
Banner ads, spotlighted listings and featured dealerships don’t help car shoppers make a purchase decision. We designed our website to be free of distractions and made it easy for car shoppers to find the information they want most like price, vehicle information and, of course, dealership details.
How much does Mojo Motors cost?
Mojo Motors costs substantially less than traditional automotive digital advertising. We keep it simple – there are no packages, spotlights or features to buy. Contact one of our account executives to find out more. firstname.lastname@example.org or 877-808-6656.
What are the terms and commitments required of a Mojo dealer?
As with everything else, we try to keep it simple. There are no long term contracts and dealers can cancel at anytime. You can read our full terms and commitments here.
Why does Mojo Motors focus on VDPs?
Less shoppers submit leads now than ever before because all the information they need is online. Increasing awareness on your store’s VDPs will increase sales. Here are some articles and resources why VDPs are more important than leads.
VDPs are vehicle detail pages where shoppers can find all the information about a particular car at your store. They can see your store’s address, phone number and send an email to your CRM. Shopper’s can also see a vehicle’s price, price history, Carfax report, details about engine type, interior color, etc and print out a Mojo discount voucher.
What is a Mojo Motors discount voucher?
If your store decides to offer a discount to Mojo members (which we do recommend), they’re more likely to show you a Mojo Motors discount voucher. This allows a customer to get the price they saw online for a particular car effectively reducing the stress of haggling for both you and the buyer.
Why haven’t I heard of you guys?
Car shoppers have heard of us because we target them where they shop and browse the web. Unless you’re actively shopping for a used car online, you won’t come across Mojo Motors. But the next time a customer walks into your store, ask them if they’ve used Mojo Motors while they’ve been shopping online.
Where does Mojo Motors get traffic?
Mojo Motors draws local in-market auto shoppers from a variety of sources and strategies including classified sites, traditional internet marketing, radio advertisements and display retargeting. We’ve also got a knack for social media – check out our profiles:
It’s simple, shoppers like us because we make finding the right car at the right price hassle free. Our real time alerts keep them informed without a learning curve. We don’t have ads and we don’t spam. Read our testimonials here.
Plus, ‘Following’ cars on Mojo Motors makes it easier to keep track of price changes, the same way Facebook makes it easy to keep track of friends or Twitter makes it easy to keep track of news.
What kind of reporting does Mojo Motors offer?
There is a mobile-optimized dealer dashboard where all high value activities and ‘Follows’ are tracked. Read more about the Mojo Motors dealer dashboard here. We also have great resources for managers on our blog with advice and data on how run more efficient stores. Read the latest articles here.
Can’t find the answer you’re looking for? Drop us a line at 877-808-6656 or by email.
Carfax is under fire from both the media and car dealerships. In March, ABC’s 20/20 “investigation revealed dozens of used cars with clean Carfaxes — even though the cars had been in accidents, and others had frame damage.” Then Automotive News reported 120 dealerships have teamed up to sue Carfax for $50 million citing the website of having a monopoly on vehicle history reports.
Paul Nadjarian, Founder and CEO of Mojo Motors had this to say about the lawsuit:
The best result for cars shoppers is to have easy and quick access to as much information as possible. Most dealers either use Carfax or AutoCheck. However, the exclusive deals Carfax has struck with third party website and certified programs does not allow dealers that use AutoCheck to provide history reports to cars shoppers on those sites – this is just plain wrong. This hurts customer and dealers. If a dealer has already purchased a vehicle history report, regardless if it is Carfax or AutoCheck, cars shoppers who find the dealer’s vehicle online should have access to the report. This is the best result for the customer and the dealer.
When you first click over to Mojo Motors, you see the most ‘Followed’ cars on the website. Think of ‘Follow’ as a popularity meter because the more ‘Followers,’ the more local shoppers want to know when the price drops and/or something like it is added to the website.
If you’re not familiar with ‘Following,’ here’s a quick lesson – when a shopper ‘Follows’ a car, they’re automatically set up for alerts when the price drops or it is sold. For a longer lesson, click here or to see what’s trending near you, or keep reading and click on your state below. [keep reading]