Thanks for your interest in Mojo Motors! We’re the best way for shoppers to find a great used car and the best way for dealers to market their preowned inventory. Take a look below for our most frequently asked questions.
Mojo Motors is the only car shopping website where people ‘Follow’ cars to get alerts when dealers drop prices, sell cars or add new vehicles to their inventory. Mojo Motors is also the only car shopping website designed with the same responsive technology used by Starbucks, The Boston Globe and Mashable.
Responsive design means the Mojo Motors website will automatically fit to your screen size whether you’re shopping on a desktop, tablet or mobile. With 100 million tablet sales expected this year and nearly 40% of car shoppers using mobile to shop on Mojo Motors, responsive design makes the experience seamless so shoppers don’t have to download any apps. You can read why responsive design is the future of web here.
Car shoppers actually read and click the Mojo Motors remarketing emails. According to Mail Chimp, the eCommerce industry click rate average is 2.3%. Mojo Motors has a variety of remarketing emails with click rates ranging from 9% to 30%. Here are a few of the different remarketing emails we send to members:
- Price drops on cars they’re ‘Following’
- Car they viewed is sold with similar cars still available
- New cars that match their search has been added
We also have highly targeted emails specific to your store’s inventory that are sent when shoppers indicate high value activities like viewing the Carfax report, clicking the map with directions to your store or print a Mojo Motors discount voucher. To get a better idea of how we email car shoppers and keep them engaged with your store, sign up for your own Mojo Motors account and start ‘Following’ cars.
Banner ads, spotlighted listings and featured dealerships don’t help car shoppers make a purchase decision. We designed our website to be free of distractions and made it easy for car shoppers to find the information they want most like price, vehicle information and, of course, dealership details.
You bet it is. We aren’t going to charge you anything and there is no commitment.
You know how you ‘Follow’ people on Twitter for news and updates? Shoppers ‘Follow’ cars on Mojo Motors for alerts when you drop prices, sell cars or add new vehicles to your inventory.
Less shoppers submit leads now than ever before because all the information they need is online. Increasing awareness on your store’s VDPs will increase sales. Here are some articles and resources why VDPs are more important than leads.
VDPs are vehicle detail pages where shoppers can find all the information about a particular car at your store. They can see your store’s address, phone number and send you an email to your CRM. Shopper’s can also see a vehicle’s price, price history, Carfax report, details about engine type, interior color, etc and print out a Mojo discount voucher.
If your store decides to offer a discount to Mojo members (which we do recommend), they’re more likely to show you a Mojo Motors discount voucher. This allows a customer to get the price they saw online for a particular car effectively reducing the stress of haggling for both you and the buyer.
Car shoppers have heard of us because we target them where they shop and browse the web. Unless you’re actively shopping for a used car online, you won’t come across Mojo Motors. But the next time a customer walks into your store, ask them if they’ve used Mojo Motors while they’ve been shopping online.
We use classified sites like Craigslist and SEO/SEM strategies to pull in shoppers from Yahoo! Search, Bing or Google. We also use re-targeting ads and attract shoppers from social media sites like Facebook or Twitter. Take a look at our social media profiles:
It’s simple, shoppers like us because there isn’t a learning curve or barriers to entry. Our emails are relevant for their car search and we don’t have ads and we don’t send spam. Read our testimonials here.
Plus, ‘Following’ cars on Mojo Motors makes it easier to keep track of price changes, the same way Facebook makes it easy to keep track of friends or Twitter makes it easy to keep track of news.
There is mobile-optimized dealer dashboard where all of your high value activities and ‘Follows’ are tracked. Read more about our dealer dashboard here. We also have great resources for managers on our blog with advice and data on how run more efficient stores. Read the latest articles here.
Can’t find the answer you’re looking for? Drop us a line at 877-808-6656 or by email.