Welcome to convertible season

If your convertible is still sitting under a dusty car cover in the driveway or garage, you might be going crazy. When the sun is out and the temperature is warm, under a tarp is no place for any Ford Mustang, Lexus IS-C or Mazda Miata roadster.

Gray M4 Convertible

Now is the time to plan that extended drive up the coastline or to your favorite weekend spot. Before you fill up the tank and drop the top, make sure your convertible is properly outfitted for the journey. Based on when you last turned the key, or pressed the ignition button, you should heed a few of the best convertible tips going into summer. [keep reading]

10 Vehicle Brands That Are The Most Reliable (Wall St. Cheat Sheet)

WSCS Blog Logo Article by Sam Becker for Wall St. Cheat Sheet

Reliability has become an ubiquitous label that vehicle manufacturers love to attach to their models. Every car company out there throws the term around as a marketing ploy, a gimmick used to constantly to ingrain in consumer’s heads that their vehicles are more worthy of the customers hard-earned dollars than the next brand. [keep reading]

Mojo Motors Founder & CEO Speaking at #DD16

Paul Nadjarian Alt Head ShotThe Founder and CEO of Mojo Motors, Paul Nadjarian, will be presenting at the 16th Digital Dealer Conference & Exposition in Atlantic City at Harrah’s Resort on Tuesday, May 7th from 2:00-2:50PM in Room 314.

Paul’s presentation is titled ‘Biggest Miss in Your Digital Marketing Strategy’ and will take a look at how dealers can leverage online tools to increase sales. The internet is shifting from browsing-based platforms to alert-based platforms. The increased penetration of mobile is accelerating this shift. Learn why alerts are the future, strategies to be more intelligent with your digital marketing and how to use alerts to drive more urgency and close more sales. There will be a case study on the evolution and shift to alerts in other industries. The workshop will also show how these trends apply to automotive and your dealership.

See Paul in Room 314 from 2:00 – 2:50PM on Wednesday, May 7, 2014. Check out the 16th Digital Dealer website here.


About Digital Dealer

The Digital Dealer Conference & Exposition is the premier educational conference and exposition dedicated to internet and technology solutions for automotive professionals.

About Mojo Motors

Mojo Motors is an automotive classified website launched in 2010. Shoppers ‘Follow’ used cars to get alerts when dealers drop prices or add cars to their inventory. The website is free to car shoppers and dealers pay a monthly fee.

9 hardest-to-watch crash tests

Crash tests are a necessary evil, helping find major flaws in the safety of an automobile. Some are more evil than others, however, like when researchers at the Insurance Institute for Highway Safety (IIHS) ruin a Lamborghini or Maserati in the name of safety testing.

Malibu VS Chevrolet Bel Air

This head-to-head battle between a 2009 Chevy Malibu and a 1959 Chevy Bel Air is potentially the most epic and painful to watch on the top of our list. A glorious classic car meeting it’s end against a forgettable midsize sedan would make any gear head shed a tear. Well, at least it’s good to know that cars have gotten safer in the past fifty years, even if they have gotten decidedly uglier. [keep reading]

The 2014 #NYIAS Photo Gallery

The MojoMotors.com team attended the 2014 New York International Auto Show for the third year in a row. We’ve got pictures of all the best rides from the show. Click over to Facebook to see all the shots or scroll through a short preview below.

See our Facebook photo album here

Aston Martin V8 Vantage GT

Gray and Yellow Aston Martin Vantage New York Auto Show Picture


2015 Chevrolet Camaro Z28

Silver Camaro Z28 Chevrolet


Koenigsegg Agera R

Photo of Koenigsegg Agera R with open doors


Jaguar F Type

Red Jaguar F Type Photo New York Auto Show


Dealership warms up to media and gets sales

Imagine a national media rep said they could get your dealership millions of impressions for free. The only thing you have to do allow is a broadcast crew unlimited access to your staff and the inner-workings of your dealership. This includes price negotiations, office gossip, service writers pricing out costs, etc. You’re probably not so keen on that offer anymore, right? What about if this press could bring you some sales?

Image of Car Key Rack

In October of last year Town & Country Jeep Chrysler Dodge Ram of Levittown, New York took that risk. The owner, Marc Brodlieb, granted full access to the producers of This American Life, a weekly hour-long radio program produced by WBEZ and hosted by Ira Glass. [keep reading]

MojoMotors.com reels in two Horizon Interactive Awards

Horizon LogoMojoMotors.com Wins at the 12th Annual Horizon Interactive Awards Competition

Indianapolis, IN – April 8, 2014 – The Horizon Interactive Awards, a leading international interactive media awards competition, recognized MojoMotors.com for their excellence in interactive media production with a Gold award for Website Consumer Information and a Bronze award for Website E-commerce / Shopping. [keep reading]

Automotive April Fools’ from 2014

April Fools’ Day is the time for brands to show off their funnier side. The automotive industry has gotten in on the action and some of them did a pretty decent job this year. Keep reading for the best automotive April Fools’ of 2014.

Acura is the Top Luxury Brand, Alphabetically

Any self-respecting car person knows that Acura is nowhere near the top of any list unless, of course, it’s organized alphabetically. “At Acura, there are many things we’re proud of, and one of those things is our alphabetic dominance,” Mike Accavitti, Acura’s Senior Vice President and General Manager, said of the brand.

“Audi has been nipping at our heels since the beginning, and then there was that deal with Amati,” Mr. Accavitti continued, “which never really had a shot. We even toyed with adding another A on the front of the name, but we’re confident that we can maintain our leadership, assuming no one comes along with Abalone or Aardvark or something like that.”

used acura nsx


LaFontaine Automotive Cat Mode

Stop searching for used cars when you could be searching for used cats. See all the cats.

cats for sale funny image


Honda DIY Fit

Hipsters can build their own Fit with the Honda Handmade Series.


Nissan 370 Limo-Z

You’ve seen the classic Mustang limo, but usually sports cars are reserved for the track, not weddings and funerals.

automotive april fool's prank


Toyota Tercel is reborn

The subcompact Toyota Tercel was a pretty unmemorable car that Toyota built from 1978 to 2000. On April 1st, Toyota released updated photos hinting at a Tercel renaissance.

new tercel concept sketch


Written by Max Katsarelas

Ford, GM, Toyota Shares Could Rev on Auto Sales Report (TheStreet.com)

The Street Logo

Article by Bret Kenwell for TheStreet

NEW YORK — General Motors, Ford, and Toyota shares could get a boost if March auto sales numbers due out next Tuesday come in better than expected. The sales numbers should exceed analysts’ expectations — welcome relief for investors in automakers’ shares, which haven’t fared so well this month. [keep reading]

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