Chevrolet is a brand of vehicles produced by General Motors headquartered in Detroit, Michigan. The brand was first founded as its own company in 1911 by Louis Chevrolet and William C. Durrant. Only seven years later, Durant was able to use his company to acquire a controlling stake in General Motors and Chevrolet became a division under GM.
Chevrolet used its low comparative cost and innovations to compete on the newly emerging automotive market. Along with Ford and Plymouth, Chevy was part of the well-known and highly desirable “Low-Cost Three.” Chevrolet cars continued to be highly popular, even becoming one of America’s best-selling lines of automobiles during the 1960′s and 70′s.
Although the parts have been modified and upgraded, Chevrolet continues to produce the basic small-block V8 engine that first came on the market in 1955. Chevrolet knew that it got the idea right the first time, making it the longest mass-produced engine in the world. The engine was so popular that the same design has been used in other GM products and sold under the hoods of Pontiacs, Oldsmobiles, Buicks and Hummers.
Like the entire auto industry, Chevrolet was affected by the economic downturn that started in 2007. Its parent company, General Motors received a government bailout of $360.6M in loans and saw the U.S. government take a 60% stake of “new GM.” While the new GM was forced to sell or shut down some of their divisions, such as Hummer, Saturn, Pontiac and Saab, Chevy remained within the GM family. Since those dark days, Chevy has survived and nearly recovered, launching new vehicles and building upon their successful nameplates.
Chevrolet currently sells a wide variety of vehicles to fit the needs of the consumer. Subcompacts include the hatchback Spark and the Sonic, which is available as a sedan or hatchback. Other categories with Chevy representation include compact with the Cruze, midsize with the Malibu and full-size with the Impala. Chevrolet also competes in the crossover markets with the midsize Equinox crossover and full size Traverse crossover. In the SUV category, Chevrolet offers the full size Tahoe and Suburban.
A buyer cannot ignore the Chevrolet presence in the truck market, which includes the Avalanche, which is a full size sport utility truck and the full size Silverado pickup. They also offer a work and passenger van called the Express. Chevrolet joins in the eco-movement with their compact sedan Volt plug-in electric car.
It’s important to remember that Chevrolet also builds the Camaro and Corvette. These two are considered among the best American sports cars in history. Produced since 1953, the Corvette is in its seventh generation as of 2014. Car enthusiasts eveywhere covet and collect the Corvette in all incarnations from a variety of years and in its two body styles, coupe and convertible. Corvettes are extremely popular in the racing world as well and a Corvette has been used as the Indianapolis 500 pace car 12 times.
Chevrolet Certified Pre Owned Qualifications:
- Must be less than six years old
- Must have under 75,000 miles
- 172-point inspection